B2B Website Evolution
The most valuable asset on most B2B sites is years of SKU spec data sitting in the backend. The content is good — what's broken is the foundation: AI can't parse it, search is slow, changing one field needs an engineer. We swap the foundation underneath without touching the SKU content, so that data can finally be cited by AI and self-served by buyers.
01. AEO Answer Engine Optimization
B2B buyers now finish their evaluation on ChatGPT and Perplexity before they ever click through to your site. We use JSON-LD structured markup and citation-friendly writing so AI proactively cites you when asked — a funnel beyond SEO. Start early and every citation compounds.
Read the full funnel argument →
02. Business Efficiency Tools
A website shouldn't just be a catalog — it should be a 24/7 salesperson. The spec-in workflow lets buyers self-serve full specs without back-and-forth, cutting the communication cycle by 50% and turning RFQs into orders.
03. Internal Data / Product Optimization
Old sites are buried in scattered product PDFs and files. The new architecture uses AI to deeply analyze your internal product data, surfacing concrete recommendations for adjustments and presentation — turning data assets directly into closed deals.
04. Product Recommendations
Use AI and product relationships to recommend complementary items and ensure completeness.
05. AI/SEO Enhancement
Implement JSON-LD structured data to ensure products are precisely parsed by LLMs.
06. Data Migration
Ensure 100% data integrity via database structural scanning and AI-assisted migration.
Why 'Legacy Site Renovation'?
The most valuable asset on most B2B sites is years of SKU spec data sitting in the backend. The content is good — what's broken is the foundation: AI can't parse it, search is slow, changing one field needs an engineer. We swap the foundation underneath without touching the SKU content, so that data can finally be cited by AI and self-served by buyers.
Unstructured Content
Fragmented data, PDFs, and legacy descriptions
Data Analysis Engine
Deep-dives your legacy database to build standardized, intelligent assets.
Core Value Extraction
JSON-LD markup, semantic data, AI-ready standards.
Make Google Actually Understand Your Products
Old sites ranked on keywords. AI search ranks on meaning. Structured data gets your products featured in Google's rich snippets—and quoted directly by ChatGPT.
Stop Emailing PDF Spec Sheets
Your website becomes the single source of truth. Customers generate and download the latest spec sheet on-demand. Update one field in the backend, every version everywhere syncs instantly.
Global Partners Always Get Your Latest Data
No more sending Excel files over email. Once you update the backend, every partner worldwide sees the latest specs and images automatically.